Jury Focus Groups
Trusted by Trial Teams Across the Mid-Atlantic – MGM Trial Services, Inc.
Jury research is a powerful and strategic tool for trial preparation, and at MGM Trial Services, Inc., we offer professional jury focus groups throughout Maryland, Pennsylvania, New York, Delaware, Virginia, and Washington, DC. Focus groups give attorneys the opportunity to present the key themes and evidence in their case to individuals who mirror the demographics of a potential jury pool. This process helps uncover how jurors may interpret facts, identify case strengths and vulnerabilities, and ultimately guide decisions on trial strategy or settlement.
Why Traditional Mock Trials May Fall Short
While mock trials have long been used by litigators to simulate courtroom dynamics, they present several limitations:
- It’s difficult to replicate the opposing counsel’s arguments accurately and persuasively.
- Key weaknesses in a case may only emerge after it’s too late to make meaningful changes.
- Varying levels of advocacy among presenters can skew juror perception.
- Budget constraints may prevent full and accurate trial simulation.
These challenges can lead to a misreading of how actual jurors may perceive your case. That’s why many trial teams in Washington, DC, Baltimore, Philadelphia, New York City, and other major legal markets are turning to jury focus groups for clearer, more actionable insights.
What Makes Jury Focus Groups Different?
Unlike mock trials, focus groups are not adversarial. Rather than simulating an entire trial, focus groups distill a case into its core elements: key themes, crucial evidence, and witness impressions. A single presenter neutrally summarizes the arguments from both sides, supplemented by documents, video testimony, and demonstratives that reflect the key facts at issue.
This controlled and focused format helps remove presentation bias and keeps juror attention on what really matters: the substance of the case. Focus groups can also be held earlier in the litigation process, allowing attorneys ample time to refine arguments and address juror concerns before heading into trial.
Advantages of Jury Focus Groups Across the Region
Whether you’re preparing for trial in Manhattan, Northern Virginia, the District of Columbia, or Central Pennsylvania, a jury focus group can:
- Reveal how average jurors perceive liability, causation, and damages
- Provide early, cost-effective feedback before finalizing trial strategy
- Expose unexpected juror interpretations or emotional reactions
- Allow attorneys to refine arguments and anticipate juror questions
By using just one skilled presenter, the information is delivered consistently and without the advocacy imbalance seen in mock trials. This offers a more accurate read on what resonates with jurors and why.
Serving Courts and Counsel in the Mid-Atlantic
At MGM Trial Services, Inc., we support litigation teams in federal and state courts throughout the region—including:
- Maryland: Baltimore City Circuit Court, Montgomery County Circuit Court, Prince George’s County
- Pennsylvania: Philadelphia Court of Common Pleas, Allegheny County, and surrounding jurisdictions
- New York: New York Supreme Courts in all five boroughs and across upstate regions
- Delaware: Superior Court and Court of Chancery in Wilmington and beyond
- Virginia: Fairfax County Circuit Court, Richmond, Norfolk
- Washington, DC: DC Superior Court and federal trial courts
Our consultants bring deep knowledge of regional jury pools, helping ensure your focus group reflects the community from which your actual jury will be drawn.
Partner with MGM Trial Services, Inc. for Focus Group Consulting in Maryland, Pennsylvania, New York, Delaware, Virginia & Washington, DC
If you are preparing for trial and want meaningful insight into how jurors may perceive your case in Maryland, Pennsylvania, New York, Delaware, Virginia, or Washington, DC, MGM Trial Services, Inc. is here to help. Our jury focus group services are tailored to the unique needs of each case and region.
Contact us today at 410-303-7800 or reach out online to schedule a consultation and see how effective jury research can enhance your trial preparation.